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Business Development Manager – Low Voltage Power Solutions (East Africa)

Position Overview

We are looking for an experienced and results-driven Business Development Manager to lead sales growth and market expansion across the East African region. The successful candidate will be responsible for driving revenue, strengthening customer relationships, and expanding the company's presence within the Low Voltage (LV) Power and Electrical Distribution Solutions market.

This is a strategic, customer-facing role that requires a strong technical sales background, proven business development expertise, and the ability to manage complex sales opportunities from initial engagement through project execution. Working closely with internal teams and external stakeholders, the successful candidate will identify new business opportunities, influence project specifications, and deliver sustainable commercial growth across key industry sectors.

Key Responsibilities

1. Sales Growth & Business Development

• Develop and execute sales strategies that achieve annual revenue, profitability, and market share objectives across East Africa.

• Own and deliver sales targets for the assigned Low Voltage Power Solutions portfolio.

• Identify, qualify, and convert new business opportunities within target markets.

• Build a strong pipeline of projects and opportunities to support long-term business growth.

• Develop territory and account plans that align with organizational objectives and customer needs.

2. Key Account Management

• Establish and maintain strong relationships with strategic customers and key decision-makers.

• Engage end users, consultants, EPC contractors, electrical contractors, panel builders, system integrators, developers, and other industry stakeholders.

• Deliver consultative and solution-based sales presentations tailored to customer requirements.

• Ensure high levels of customer satisfaction through proactive account management and ongoing engagement.

• Identify opportunities to expand existing customer relationships and increase portfolio penetration.

3. Project Sales & Specification Management

• Drive product specification and project approvals throughout the entire project lifecycle.

• Work closely with consultants and project stakeholders to position the company's solutions during the design stage.

• Monitor project progress and support successful conversion from specification to order placement.

• Coordinate with internal technical and commercial teams to deliver competitive and compliant solutions.

• Manage multiple project opportunities simultaneously while maintaining accurate follow-up and reporting.

4. Channel Development

• Identify, appoint, and develop high-performing channel partners across the region.

• Strengthen distributor and retail partner networks to improve market coverage and product availability.

• Support channel partners through product training, sales coaching, and joint customer engagement.

• Monitor channel performance and implement initiatives that improve sales productivity and customer reach.

5. Market Intelligence

• Conduct ongoing market research to identify emerging trends, customer needs, and industry developments.

• Monitor competitor activities, pricing strategies, and new product introductions.

• Provide market insights that support product positioning, pricing decisions, and business planning.

• Recommend new opportunities for portfolio expansion and market penetration.

6. Customer Engagement & Brand Promotion

• Organize and participate in customer seminars, technical presentations, roadshows, exhibitions, and industry conferences.

• Deliver product demonstrations and technical presentations to customers and industry stakeholders.

• Promote the organization's products, services, and value proposition across target markets.

• Represent the company professionally while strengthening brand visibility throughout the region.

7. Sales Planning & Reporting

• Maintain accurate sales forecasts, opportunity pipelines, and account plans.

• Track sales performance against agreed targets and identify corrective actions where necessary.

• Prepare periodic sales reports, market updates, and business performance analyses.

• Utilize CRM tools to manage customer interactions and maintain accurate sales records.

8. Cross-Functional Collaboration

• Work closely with engineering, marketing, product management, customer service, and operations teams to deliver integrated customer solutions.

• Support product launches and strategic growth initiatives across the region.

• Share customer feedback to contribute to product improvements and service enhancements.

• Foster strong collaboration across regional and international teams to achieve common business objectives.

Qualifications

Applicants should possess:

• Bachelor's Degree in Electrical Engineering or another relevant Engineering discipline.

• Additional qualifications in Sales, Marketing, Business Management, or Project Management will be an added advantage.

Experience

The ideal candidate should have:

• Minimum five (5) years' experience in technical sales, business development, project sales, or account management within the electrical industry.

• Demonstrated success in selling Low Voltage Power and Electrical Distribution Solutions.

• Proven experience managing large customer accounts and delivering consistent sales growth.

• Experience working with consultants, EPC contractors, electrical contractors, panel builders, and major end-user organizations.

• Strong understanding of the East African electrical distribution market and regional business landscape.

Technical Knowledge

Candidates should demonstrate sound knowledge of:

• Low Voltage (LV) Power Products.

• Control Gear and Protection Devices.

• Final Distribution Systems.

• Busway and Busduct Systems.

• Electrical Power Distribution Solutions.

• Project sales and specification management.

• Electrical infrastructure and commercial building applications.

Skills & Competencies

The successful candidate should demonstrate:

• Strong strategic sales and business development capabilities.

• Proven solution-selling and consultative selling skills.

• Excellent negotiation and commercial acumen.

• Strong account management and relationship-building abilities.

• Ability to identify, develop, and convert new business opportunities.

• Experience managing complex sales pipelines and long-cycle projects.

• Strong presentation and communication skills.

• Customer-focused approach with a commitment to delivering long-term value.

• Experience developing and managing channel partner networks.

• Strong analytical and market research capabilities.

• Ability to collaborate effectively within cross-functional and matrix organizations.

• Cultural awareness and the ability to work effectively with diverse stakeholders across East Africa and the wider MEA region.

• High levels of initiative, resilience, and results orientation.

Why Join Us?

Joining our team offers an exciting opportunity to influence business growth and contribute to the expansion of innovative electrical solutions across East Africa. In this high-impact role, you will work with leading organizations on major infrastructure and industrial projects while helping customers improve efficiency, reliability, and sustainability.

We offer:

• A strategic role with direct influence on revenue growth and market expansion.

• Opportunities to work on high-profile projects across diverse industries.

• A collaborative and innovative work environment that values expertise and teamwork.

• Ongoing professional development, technical training, and leadership growth opportunities.

• Career advancement within a global and forward-thinking organization.

• Flexible work arrangements that enable effective territory management and customer engagement.

Application

Go to Schneider Electric on careers.se.com to apply