Sales Rep At Proto Energy
Recruit Finds
Nairobi, Kenya
Job summary
Sales Representative at Proto Energy
About this role
FIELD SALES REPRESENTATIVE
ROLE PURPOSE
The role is responsible for driving sales growth and strengthening customer and distributor relationships within an assigned territory. The position will work closely with distributors and retail outlets to improve product availability, visibility, accessibility and execution while achieving agreed sales targets.
KEY RESPONSIBILITIES
Territory Planning and Market Execution
Begin each day with a morning planning session at the distributor’s premises to agree on priorities, routes, customer visits and market activities.
Develop and execute daily territory plans in partnership with the distributor.
Visit existing and prospective customers across the assigned territory to grow sales and expand the customer base.
Ensure territory activities are aligned with agreed volume, value and distribution targets.
Monitor market execution and work with distributors to maintain the required standards across outlets.
Distribution and Product Availability
Work with distributors to maintain adequate product availability throughout the assigned territory.
Identify gaps in product distribution and accessibility and communicate them promptly to the distributor for corrective action.
Support effective product placement and availability across relevant outlets.
Encourage compliance with Recommended Retail Price guidelines for priority brands, taking into account different channels and outlet categories.
Customer Development and Sales Growth
Build and maintain productive relationships with distributors, retailers and other customers.
Identify opportunities for promotions, activations and other customer initiatives that support the territory sales strategy.
Negotiate and coordinate approved promotional activities with customers and ensure proper execution.
Meet established customer visit targets, minimum order quantities and order-value requirements.
Identify opportunities to increase sales volume, revenue and market penetration.
Customer Service and Market Intelligence
Respond to customer enquiries and complaints and coordinate with area management to ensure timely resolution.
Maintain strong customer satisfaction by following up on issues until they are satisfactorily closed.
Gather information on customer requirements, market conditions, competitor activity and emerging business opportunities.
Share relevant market intelligence with the sales management team to support decision-making and territory growth.
Reporting and Performance Management
Prepare and submit accurate sales and market reports within the required timelines.
Provide regular updates to the Area Manager on territory performance, customer activity, challenges and opportunities.
Work jointly with distributors to implement, monitor and improve compliance with the market’s minimum execution standards.
Track execution gaps and recommend practical actions to improve territory performance.
Undertake any other responsibilities assigned by management in support of business objectives.
MOBILITY REQUIREMENT
The successful candidate must be willing to relocate and live within the territory or market assigned to them.
QUALIFICATIONS AND EXPERIENCE
Diploma or degree in Business, Sales, Marketing or another relevant business-related discipline.
At least one year of practical experience in field sales.
Strong customer engagement, negotiation and communication abilities.
Ability to work independently, manage a territory and consistently deliver against sales targets.